Better baking every time
Strong White
A versatile flour with high gluten for structure and rise. Milled from British wheat, it's perfect for classic loaves, soft rolls, and homemade pizza dough.
“This is one of the best white bread recipes I've tried. Super easy and gives the most amazing results.”
Very Strong Wholemeal
100% whole grain for full flavour and natural nutrition. Rich in fibre, iron and B vitamins — ideal for hearty, wholesome loaves that feel as good as they taste.
Very Strong White
With higher protein and stronger gluten, this flour gives you taller loaves, chewier crusts, and doughs that go the distance. Perfect for confident bakers chasing the ultimate rise.
“Best pizza dough recipe EVER.”
“...We've been using this every Friday night in our household since finding the recipe. Never knew homemade pizzas were so easy until I tried the Allinson yeast.”
Country Grain
A rich blend of malted wheat flakes, rye and barley flours for flavour and crunch. Ideal for rustic loaves and bakes with real character.
Wholemeal Plain Flour
Milled from the whole wheat grain for a rich, nutty flavour and natural fibre. Ideal for crumbles, pastry, and wholesome everyday baking.
“These rolls were really easy and so yummy.”
“I used the time saver yeast with these and they proved so quickly. Such a delicious treat for brunch, these rolls were really easy and so yummy. Will absolutely make again.”
Wholemeal Self Raising Flour
Wholegrain goodness with a built-in rise. Perfect for rustic scones, hearty cakes and bakes with depth, texture and a wholesome twist.
White Plain Flour
Soft, versatile and finely milled — your everyday hero for pastry, pancakes, sauces and biscuits. Smooth results, every time.
Classic White Bread Loaf
Fancy dialling your lunch up a notch? Our classic white loaf recipe makes it easy for you to achieve a deli-style lunch in the comfort of your home for half the price.
White Self Raising Flour
Light, airy and ready to rise. Perfect for fluffy cakes, cupcakes and quick bakes that deliver on lift and softness.
Fast Action Yeast
Packed in a handy resealable tin to keep it fresh, it works straight from the pack, no dissolving needed making it ideal for both beginner bakers and seasoned bread makers.
Dried Active Yeast
The yeast of choice for bakers who like to be hands-on with their craft and enjoy the satisfaction of baking bread the traditional way.
Time Saver Yeast
Specially developed to reduce proving time, it helps you create warm, freshly baked loaves in less time without compromising on flavour or quality.
Time well spent
From stretchy pizza dough to crusty loaves. Just a few mindful minutes of kneading, and then the magic of yeast takes over — rising beautifully while you get on with life.
Make Pizza Dough